Entrepreneurship and science and scientific english
A.A. 2024/2025
Obiettivi formativi
The goal of the course is to supply basic knowledge about:
- Science, academic research and entrepreneurship;
- Innovation versus invention.
- Intellectual properties & juridical forms of companies
- Marketing of innovation
- Customer segmentation
- Business development
- Project management
- Market research
- Business plan
- Science, academic research and entrepreneurship;
- Innovation versus invention.
- Intellectual properties & juridical forms of companies
- Marketing of innovation
- Customer segmentation
- Business development
- Project management
- Market research
- Business plan
Risultati apprendimento attesi
After completion of this course, the students should:
1. know the basics of the innovation process;
2. understand several crucial points of entrepreneurship such as the marketing of innovation, business models, product roadmap, magic spot, MVP ;
3. be able to initiate a small business plan with customer segmentations;
4. understand the entrepreneurship concerns.
1. know the basics of the innovation process;
2. understand several crucial points of entrepreneurship such as the marketing of innovation, business models, product roadmap, magic spot, MVP ;
3. be able to initiate a small business plan with customer segmentations;
4. understand the entrepreneurship concerns.
Periodo: Primo semestre
Modalità di valutazione: Giudizio di approvazione
Giudizio di valutazione: superato/non superato
Corso singolo
Questo insegnamento può essere seguito come corso singolo.
Programma e organizzazione didattica
Edizione unica
Periodo
Primo semestre
L-LIN/12 - LINGUA E TRADUZIONE - LINGUA INGLESE - CFU: 3
SECS-P/07 - ECONOMIA AZIENDALE - CFU: 2
SECS-P/09 - FINANZA AZIENDALE - CFU: 1
SECS-P/07 - ECONOMIA AZIENDALE - CFU: 2
SECS-P/09 - FINANZA AZIENDALE - CFU: 1
Lectures: 48 ore
Docenti:
Hamelin Olivier, Mc Farlane Marianne