Entrepreneurship and science and scientific english

A.A. 2024/2025
6
Crediti massimi
48
Ore totali
SSD
L-LIN/12 SECS-P/07 SECS-P/09
Lingua
Inglese
Obiettivi formativi
The goal of the course is to supply basic knowledge about:
- Science, academic research and entrepreneurship;
- Innovation versus invention.
- Intellectual properties & juridical forms of companies
- Marketing of innovation
- Customer segmentation
- Business development
- Project management
- Market research
- Business plan
Risultati apprendimento attesi
After completion of this course, the students should:
1. know the basics of the innovation process;
2. understand several crucial points of entrepreneurship such as the marketing of innovation, business models, product roadmap, magic spot, MVP ;
3. be able to initiate a small business plan with customer segmentations;
4. understand the entrepreneurship concerns.
Corso singolo

Questo insegnamento può essere seguito come corso singolo.

Programma e organizzazione didattica

Edizione unica

Periodo
Primo semestre
L-LIN/12 - LINGUA E TRADUZIONE - LINGUA INGLESE - CFU: 3
SECS-P/07 - ECONOMIA AZIENDALE - CFU: 2
SECS-P/09 - FINANZA AZIENDALE - CFU: 1
Lectures: 48 ore
Docenti: Hamelin Olivier, Mc Farlane Marianne