Economy and Culture of the Cooperative Enterprises
A.Y. 2024/2025
Learning objectives
The aim of the course is to provide the knowledge and understanding of cooperative enterprises, with particular reference to business-economics and cultural aspects.
During the course, students will deal with different business situations, cases, testimonies, through which they will be able to acquire the necessary knowledge to give effective answers to the emerging needs of cooperative enterprises.
Students will also study the different forms of economic and institutional communication, acquiring an adequate knowledge about the tools of accountability and reporting to stakeholders.
During the course, students will deal with different business situations, cases, testimonies, through which they will be able to acquire the necessary knowledge to give effective answers to the emerging needs of cooperative enterprises.
Students will also study the different forms of economic and institutional communication, acquiring an adequate knowledge about the tools of accountability and reporting to stakeholders.
Expected learning outcomes
The course aims at providing students with knowledge and skills regarding:
- the system of cooperation from an economic and cultural point of view;
- corporate governance and business combinations;
- cooperative enterprises by function and by process;
- the different business or competitive strategies (strategic business areas);
- the marketing strategies of a cooperative enterprise and brand promotion (product, price, distribution, communication);
- business models in production and logistics;
- the financial structure of a business and the sources of corporate financing;
- the organizational structure and the development of human resources;
- strategic planning and management control;
- the link between the management of cooperative enterprises and the economic and financial results;
- the financial statements as a basic tool for evaluating the business management and sustainability of a cooperative enterprises over time;
- the economic and financial communication system in cooperative enterprises;
- models of social and cultural communication.
Students will also acquire the ability to interact professionally within the cooperative system, with cross-skills of different professional figures.
- the system of cooperation from an economic and cultural point of view;
- corporate governance and business combinations;
- cooperative enterprises by function and by process;
- the different business or competitive strategies (strategic business areas);
- the marketing strategies of a cooperative enterprise and brand promotion (product, price, distribution, communication);
- business models in production and logistics;
- the financial structure of a business and the sources of corporate financing;
- the organizational structure and the development of human resources;
- strategic planning and management control;
- the link between the management of cooperative enterprises and the economic and financial results;
- the financial statements as a basic tool for evaluating the business management and sustainability of a cooperative enterprises over time;
- the economic and financial communication system in cooperative enterprises;
- models of social and cultural communication.
Students will also acquire the ability to interact professionally within the cooperative system, with cross-skills of different professional figures.
Lesson period: First semester
Assessment methods: Esame
Assessment result: voto verbalizzato in trentesimi
Single course
This course can be attended as a single course.
Course syllabus and organization
Single session
Responsible
Lesson period
First semester
Course syllabus
After the introduction of the system of cooperation from an economic and cultural point of view, we will analyze the functioning of the cooperative enterprises from the managerial point of view, through the analysis of balance sheet. The different forms of economic and institutional communication will be examined, also considering the assessment of the competitive and promotional strategies in different business situations (consumption, fashion, production, culture, etc.)
Prerequisites for admission
No prerequisites
Teaching methods
Course attendance is not compulsory, but is strongly recommended, because the languages and logics typical of the course are very different from those of the other subjects within the degree course. As part of the course case studies will be discussed, the balance sheet of companies will be analyzed and comparisons will be made with entrepreneurs and managers of companies.
Teaching Resources
PROGRAM FOR ATTENDING STUDENTS
Part A
Preite D., De Matteis F., Management delle aziende cooperative, Egea, 2022
Part B
(Curriculum Comunicazione)
Mazzei A., Strategia e management della comunicazione d'impresa. Relazioni e sense-making per gestire e competere, Franco Angeli, 2015
(Curriculum Moda)
Rinaldi F.R., Testa S., L'impresa moda responsabile. Integrare etica ed estetica nella filiera, II Ed., Egea, 2022
(Altri Curriculum)
Mazzei A., Strategia e management della comunicazione d'impresa. Relazioni e sense-making per gestire e competere, Franco Angeli, 2015
PROGRAM FOR NON-ATTENDING STUDENTS
Part A
Preite D., De Matteis F., Management delle aziende cooperative, Egea, 2022
Part B
(Curriculum: Comunicazione)
Mazzei A., Strategia e management della comunicazione d'impresa. Relazioni e sense-making per gestire e competere, Franco Angeli, 2015
Beretta Zanoni A., Vernizzi S., Strategia e piano aziendale, Egea, 2020
(Curriculum: Moda)
Rinaldi F.R., Testa S., L'impresa moda responsabile. Integrare etica ed estetica nella filiera, II Ed., Egea, 2022
Beretta Zanoni A., Vernizzi S., Strategia e piano aziendale, Egea, 2020
(Altri Curriculum)
Mazzei A., Strategia e management della comunicazione d'impresa. Relazioni e sense-making per gestire e competere, Franco Angeli, 2015
Beretta Zanoni A., Vernizzi S., Strategia e piano aziendale, Egea, 2020
Part A
Preite D., De Matteis F., Management delle aziende cooperative, Egea, 2022
Part B
(Curriculum Comunicazione)
Mazzei A., Strategia e management della comunicazione d'impresa. Relazioni e sense-making per gestire e competere, Franco Angeli, 2015
(Curriculum Moda)
Rinaldi F.R., Testa S., L'impresa moda responsabile. Integrare etica ed estetica nella filiera, II Ed., Egea, 2022
(Altri Curriculum)
Mazzei A., Strategia e management della comunicazione d'impresa. Relazioni e sense-making per gestire e competere, Franco Angeli, 2015
PROGRAM FOR NON-ATTENDING STUDENTS
Part A
Preite D., De Matteis F., Management delle aziende cooperative, Egea, 2022
Part B
(Curriculum: Comunicazione)
Mazzei A., Strategia e management della comunicazione d'impresa. Relazioni e sense-making per gestire e competere, Franco Angeli, 2015
Beretta Zanoni A., Vernizzi S., Strategia e piano aziendale, Egea, 2020
(Curriculum: Moda)
Rinaldi F.R., Testa S., L'impresa moda responsabile. Integrare etica ed estetica nella filiera, II Ed., Egea, 2022
Beretta Zanoni A., Vernizzi S., Strategia e piano aziendale, Egea, 2020
(Altri Curriculum)
Mazzei A., Strategia e management della comunicazione d'impresa. Relazioni e sense-making per gestire e competere, Franco Angeli, 2015
Beretta Zanoni A., Vernizzi S., Strategia e piano aziendale, Egea, 2020
Assessment methods and Criteria
The oral exam is focused on the topics contained in the program, aimed at ascertaining the knowledge of the functioning of a company, from a managerial point of view, and the ability to read and analyze a balance sheet of a company, in a specific competitive context.
SECS-P/07 - BUSINESS ADMINISTRATION AND ACCOUNTING STUDIES - University credits: 9
Lessons: 60 hours
Professor:
Preite Daniela
Educational website(s)
Professor(s)