Management
A.Y. 2021/2022
Learning objectives
With the aim of developing the knowledge and basic skills to operate in managerial and entrepreneurial roles, the course introduces to the wide range of business management disciplines, providing an interpretative model and an innovative vision of the firm as an engine of economic and social development. Starting from a dynamic and unitary view of the vast set of strategic and operational decisions in which the managerial action is substantiated, the course combines rigorously the concepts and theories related to the various areas of business management with concrete case studies.
Starting from clarifying the aim of the firm, the variety of governance systems and the evolution of theories on competitive strategies, students will dig deep in the management logics and operational tools that allow companies to fit harmoniously and sustainably in their context of reference.
Starting from clarifying the aim of the firm, the variety of governance systems and the evolution of theories on competitive strategies, students will dig deep in the management logics and operational tools that allow companies to fit harmoniously and sustainably in their context of reference.
Expected learning outcomes
At the end of the course, students will be able to understand and analyze opportunities and risks in the various management areas, developing the ability to propose and compare alternative operational strategies and solutions that allow companies to obtain and maintain a sustainable competitive advantage.
Lesson period: Second trimester
Assessment methods: Esame
Assessment result: voto verbalizzato in trentesimi
Single course
This course cannot be attended as a single course. Please check our list of single courses to find the ones available for enrolment.
Course syllabus and organization
Single session
Responsible
Lesson period
Second trimester
More specific information on the delivery modes of training activities for academic year 2021/22 will be provided over the coming months, based on the evolution of the public health situation.
Course syllabus
The course consists in the following topics:
Part 1: Introduction to management
Key definitions, basic concepts and theories of the firm are development in the first part, with particular reference to:
- theories of the firm and objectives;
- models and forms;
- corporate governance and internal control;
- competitive environment and stakeholders.
Part 2: Strategic management
The second part of the course covers strategy development and competitive advantage:
- strategic management along the firm's life cycle;
- sustainability as a source of competitiveness;
- strategic management of innovation;
- diversification, organic growth and internationalization.
Part 3: Operational management
Operational processes and decisions across management function will be part of the last section of the course, with specific reference to:
- production processes and decisions;
- supply chain management and logistics;
- marketing management and sales management;
- financial management;
- risk management and security.
Part 1: Introduction to management
Key definitions, basic concepts and theories of the firm are development in the first part, with particular reference to:
- theories of the firm and objectives;
- models and forms;
- corporate governance and internal control;
- competitive environment and stakeholders.
Part 2: Strategic management
The second part of the course covers strategy development and competitive advantage:
- strategic management along the firm's life cycle;
- sustainability as a source of competitiveness;
- strategic management of innovation;
- diversification, organic growth and internationalization.
Part 3: Operational management
Operational processes and decisions across management function will be part of the last section of the course, with specific reference to:
- production processes and decisions;
- supply chain management and logistics;
- marketing management and sales management;
- financial management;
- risk management and security.
Prerequisites for admission
To feel comfortable in this course, the acquisition of preliminary knowledge of business administration is recommended.
Teaching methods
Teaching methodologies include a)traditional face-to-face lectures; b) guest speakers; c) exercises; d) case study analysis; e) team work.
Teaching Resources
Attending and non-attending students
Handbook: Russo, A. & Vurro, C. (2018) Economia e Management delle Imprese. Teorie e strumenti per la creazione di valore, McGraw-Hill
Cases: Dagnino, I. Misani, N., Perrini, F. & Vurro, C. (2017), Casi di Management, Egea
Further material (incidents, exercises, slides) will be made available through Ariel.
Handbook: Russo, A. & Vurro, C. (2018) Economia e Management delle Imprese. Teorie e strumenti per la creazione di valore, McGraw-Hill
Cases: Dagnino, I. Misani, N., Perrini, F. & Vurro, C. (2017), Casi di Management, Egea
Further material (incidents, exercises, slides) will be made available through Ariel.
Assessment methods and Criteria
Attending and non-attending students
Final exam: The final exam will be a written text on theory and cases included in the program. Acquired knowledge will be tested with open-ended questions (5 2-point questions, 5 1-point questions) and multiple-choice questions (10 1-point questions). Acquired skills will be evaluated based on a practical exercise (6-point exercise).
Only for attending students
Group project: Attending students will have the opportunity to concretely apply knowledge to three case studies, working run groups of 6-7 components. Requirements and deadlines will be communicated in class. Each case study will be assigned a grade from 0 to 3 based on completeness, rootedness in theory, originality. Groups who will hand in the three cases will be assigned a grade equal to the average evaluation of each case. Additional points will be summed to the final written exam's grade. Additional points will be valid until the July session.
Final exam: The final exam will be a written text on theory and cases included in the program. Acquired knowledge will be tested with open-ended questions (5 2-point questions, 5 1-point questions) and multiple-choice questions (10 1-point questions). Acquired skills will be evaluated based on a practical exercise (6-point exercise).
Only for attending students
Group project: Attending students will have the opportunity to concretely apply knowledge to three case studies, working run groups of 6-7 components. Requirements and deadlines will be communicated in class. Each case study will be assigned a grade from 0 to 3 based on completeness, rootedness in theory, originality. Groups who will hand in the three cases will be assigned a grade equal to the average evaluation of each case. Additional points will be summed to the final written exam's grade. Additional points will be valid until the July session.
Professor(s)
Reception:
Next dates available online. Registration required following the link below
skype account: clodia.vurro