Liberal Studies in Communication

The study plan comprises core courses encompassing the areas of semiotics, linguistics, literary studies and information technology (e.g. courses on glottology and linguistics, contemporary Italian literature, foreign languages and computer science). These are complemented with courses which are peculiar to the degree programme and focus on the methods, analysis and techniques of communication (aesthetics, philosophy and theory of language, history of contemporary art, musicology and history of music, performing arts, cinema, photography and television) as well as on human, economic and social sciences (demology, ethnology and anthropology, social psychology, sociology of culture and communication). Some of these courses are compulsory, whereas others are to be chosen among a set of options. An additional focus is placed on important branches of law, history, politics and philosophy, such as contemporary history, history of political thought, history of political institutions, constitutional law, media law. The study plan also includes supplementary and elective courses, for example on musical dramaturgy, foreign literatures, history of political communication, history of printing and publishing, economic history, all of them contributing to enriching the contents of the programme.
Students must demonstrate knowledge of English and another language of the European Union (to be chosen between French, Spanish or German). As regards English, students will have to sit a compulsory exam during their first year; as for the second foreign language, they will have to sit an assessment test during their second year. The job-oriented nature of this degree programme is prominent in a number of courses, as well as in the workshops included in the first, second and third year study plan. In particular, workshop activities and the third-year internship are aimed at providing students with data processing and analysis skills, as well as with the ability to produce communication materials for both traditional and digital media.
By the end of the programme, students are expected to reach proficiency in English at level B1 under the Common European Framework for Languages (CEFR).
Moreover, graduates will have developed a set of soft skills enabling them to work for different types of media outlets, including a high degree of operational autonomy and a collaborative approach to teamwork. Lastly, they will be able to properly communicate the objectives and results of their activities and to continuously update their knowledge and expertise.
Thanks to the knowledge and skills acquired during the programme, graduates will be able to take on professional roles in the areas of information, communication and public relations.
After completing a 18-month professional training recognised by the Ordine dei Giornalisti (Italian Order of Journalists), and upon passing the State Exam, they will be licensed to work as journalists.
CAREER OPPORTUNITIES
1) Web technicians (digital media managers, social media managers, web communication managers and web content managers)
Job function:
These technicians support web designers and web analysts in the development, configuration, management, maintenance and optimisation of websites, intranet platforms and servers. More specifically, they take care of the following:
- design of static and dynamic websites, as well as social media pages;
- development of static and dynamic websites, as well as social media pages;
- management and maintenance of static and dynamic websites, as well as social media pages;
- search engine optimisation (SEO);
- promotion of websites and social media pages on the Internet.
Professional skills:
- basic IT literacy, web design and social media planning
- online communication and web writing
- internet marketing
- knowledge of sociology of new media, semiotics of new media and digital humanities
Potential employers:
- companies and organisations providing web communication services to other parties
- companies and organisations who manage their online communication and social media presence in-house
- web communication/social media departments of companies and public administrations
2) Advertising technicians
Job function:
These technicians assist senior specialists in:
- promoting the products and services of a company or organisation;
- creating a positive image of the company or organisation;
- planning and developing different types of promotional and advertising campaigns, using various channels.
Professional skills:
- basic knowledge of marketing, mass communication and market analysis strategies
- storytelling analysis, ability to understand the meanings and values linked to a brand or product
- marketing campaign analysis, knowledge of traditional and new media
Potential employers:
- advertising agencies
- companies, organisations and consulting firms active in tourism marketing
- communication departments of companies or organisations
- public relations offices of public administrations
3) Public relations technicians
Job function:
These technicians assist senior specialists in:
- researching, selecting, collecting and organising communication and marketing materials for the company or institution;
- organising and sponsoring events which are not strictly linked to advertising, but help give visibility to the company or institution.
Professional skills:
- ability to analyse communication and information campaigns run by different actors (companies, organisations, institutions, etc.)
- expertise with traditional and new media, advertising, mass communication and corporate communication
Potential employers:
- public relations and event management companies/consulting firms
- communication departments of companies or organisations
- public relations offices of public administrations
4) Fair, exhibition and cultural event organisers
Job function:
Fair, exhibition and cultural event organisers combine their ability to organise their own work, as well as that of other staff members, with a comprehensive overview of the communication strategy of their company or organisation, thus being able to turn the event they are managing into a strategic communication tool.
They assist senior specialists in:
- planning fairs, exhibitions and cultural events;
- organising exhibition spaces;
- managing fairs, exhibitions and cultural events;
- venue management (i.e. how event spaces are to be used by exhibitors, clients and the public).
Professional skills:
- a foundation in marketing and corporate communication
- ability to assess venue suitability
- competencies in psychology of communication
- knowledge of ethnographic and socio-semiotic methods
Potential employers:
- companies and consulting firms handling the organisation of fairs, exhibitions and cultural events
- communication departments of companies or organisations
- public administration departments handling the organisation of fairs, exhibitions and cultural events
5) Conference and reception organisers
Job function:
Conference and reception organisers combine their ability to organise their own work, as well as that of other staff members, with a comprehensive overview of the communication strategy of their company or organisation, thus being able to turn the event they are managing into a strategic communication tool. They assist senior specialists in:
- planning conferences and receptions;
- organising spaces;
- managing conferences and receptions;
- venue management (i.e. how event spaces are to be used by clients and the public).
Professional skills:
- a foundation in marketing and corporate communication
- ability to assess venue suitability
- competencies in psychology of communication
- knowledge of ethnographic and socio-semiotic methods
Potential employers:
- companies and consulting firms handling the organisation of conferences and receptions
- communication departments of companies or organisations
- public administration departments handling the organisation of conferences and receptions
6) Production organisation technicians in radio, television, cinema and theatre broadcast programmes
Job function:
These technicians oversee broadcast programming for radio and TV channels and provide assistance for stage and film productions.
Professional skills:
- theoretical knowledge as well as technical and practical skills relating to the film, TV, and radio industry
- literary and linguistic competencies
- competencies in history, philosophy and arts
- knowledge of traditional media
Employment opportunities:
- on-set assistance for the film and TV industry
- coordination and optimisation services for the radio and TV industry
- broadcast programming
- television production
- cinema production
- radio production
- script supervising
- production assistance
- editorial assistance
In particular, we highlight the active agreements with the universities of Avignon, Le Mans, Lille and Paris (France), Heidelberg (Germany), Rotterdam (Netherlands), Warsaw and Wroclaw (Poland), Cardiff (United Kingdom), Prague (Czech Republic), Barcelona, Madrid and Zaragoza (Spain) and Stockholm (Sweden).
The exams taken abroad and the research and degree thesis activities are recognized following a study plan agreed with the host institution. Before leaving, students define a Learning agreement based on the exams and activities they intend to take at the partner University, corresponding to the needs of their study plan.
The Degree Course also promotes the Erasmus+ Traineeship Program, which provides for mobility also for recent graduates within 12 months of graduation, at foreign institutions identified from time to time, for a period of internship that can be recognized, upon agreement, through university training credits (cfu) and registered on the 'Europass' document.
Admission to the Bachelor's degree programme in Liberal Studies in Communication is capped at 250 students.
This limitation is due to the fact that courses and workshops require properly-equipped classrooms.
In order to be admitted to the programme and successfully participate in its educational activities, students must hold a high school diploma or an equivalent foreign qualification and demonstrate a good command of Italian, good general knowledge and logical skills.
Applicants' knowledge and skills will be assessed through an admission test.
Students who achieve lower scores than the ones mentioned in the section "ADDITIONAL LEARNING REQUIREMENTS (OFA) AND REMEDIAL ACTIVITIES" will be required to fill their learning gaps by the end of the first programme year. To this end, they will be assigned additional learning requirements (also known as OFA, from the Italian Obblighi Formativi Aggiuntivi).
ADMISSION ASSESSMENT
Applicants have to sit for an admission test known as TOLC-SU, which is administered by CISIA (Consortium of Inter-University Integrated Access Systems). Applicants can sit for the TOLC-SU at the University of Milan or any other university that offers this type of test.
There will be two admission sessions: 100 applicants will be admitted during the first session and 150 applicants during the second session. Instructions on how and when to take the TOLC-SU are provided in the call for applications, which is published on the University website and accessible via the following link:
https://www.unimi.it/en/study/bachelor-and-master-study/degree-programme-enrolment/enrolment-first-degree-programme
Information on the TOLC-SU test is available on the University website at:
https://www.unimi.it/en/study/bachelor-and-master-study/degree-programme-enrolment/enrolment-first-degree-programme/cisia-tolc-test
ADDITIONAL LEARNING REQUIREMENTS (OFA) AND REMEDIAL ACTIVITIES
Admitted applicants who scored less than 30 out of 50 in the first three sections of the TOLC-SU test (Reading comprehension and knowledge of the Italian language; Knowledge and skills acquired through studies; Logical reasoning), or less than 18 out of 30 in the section Reading comprehension and knowledge of the Italian language, will be assigned additional learning requirements (OFA).
Applicants will be notified of any OFA when enrolling online.
Additional learning requirements must be fulfilled within the first programme year by attending online remedial activities organised by the University, and by passing the corresponding end-of-course test. Information on how to attend the OFA remedial course will be made available on the University website at
https://www.unimi.it/en/education/faculties-and-schools/humanities/studying-humanities/additional-learning-requirements-ofa-humanities-students
as well as on the website of the degree programme.
Places available: 250 + 10 reserved for non-EU citizens
Call for applications
Please refer to the call for admission test dates and contents, and how to register.
Session: 1
Application for admission: from 13/03/2025 to 12/06/2025
Application for matriculation: from 18/06/2025 to 30/06/2025
CALL FOR APPLICATIONS - NOTICE
The call for applications is the only official document for admission to degree programmes. Please read it carefully. If you are reading this notice is because the call is available only in Italian as the programme is offered in Italian. Students wishing to enrol must be proficient in Italian.
Session: 2
Application for admission: from 02/07/2025 to 29/08/2025
Application for matriculation: from 04/09/2025 to 10/09/2025
CALL FOR APPLICATIONS - NOTICE
The call for applications is the only official document for admission to degree programmes. Please read it carefully. If you are reading this notice is because the call is available only in Italian as the programme is offered in Italian. Students wishing to enrol must be proficient in Italian.
Courses or activities | Max ECTS | Total hours | Language | SSD |
---|---|---|---|---|
Compulsory | ||||
Aesthetics | 9 | 60 | Italian | M-FIL/04 |
Contemporary History | 6 | 40 | Italian | M-STO/04 |
Literary Communication in Twentieth-Century Italy | 9 | 60 | Italian | L-FIL-LET/11 |
Optional | ||||
Film History and Criticism | 9 | 60 | Italian | L-ART/06 |
History of Modern and Contemporary Music | 9 | 60 | Italian | L-ART/07 |
Courses or activities | Max ECTS | Total hours | Language | SSD |
---|---|---|---|---|
Compulsory | ||||
English | 9 | 60 | Italian | L-LIN/12 |
Optional | ||||
History of Contemporary Art | 9 | 60 | Italian | L-ART/03 |
Courses or activities | Max ECTS | Total hours | Language | SSD |
---|---|---|---|---|
Compulsory | ||||
English Assessment B1 (3 ECTS) | 3 | 0 | English |
Courses or activities | Max ECTS | Total hours | Language | Lesson period | SSD |
---|---|---|---|---|---|
Film History and Criticism | 9 | 60 | Italian | First semester | L-ART/06 |
History of Contemporary Art | 9 | 60 | Italian | Second semester | L-ART/03 |
History of Modern and Contemporary Music | 9 | 60 | Italian | First semester | L-ART/07 |
Courses or activities | Max ECTS | Total hours | Language | Lesson period | SSD |
---|---|---|---|---|---|
Communications Theory and Techniques in Journalism | 6 | 40 | Italian | First semester | SPS/08 |
Theory and Techniques in Advertising and Image | 6 | 40 | Italian | Second semester | SPS/08 |
Web Communication Theory and Techniques | 6 | 40 | Italian | Second semester | SPS/08 |
Courses or activities | Max ECTS | Total hours | Language | Lesson period | SSD |
---|---|---|---|---|---|
Archival Studies | 9 | 60 | Italian | Second semester | M-STO/08 |
Bibliography | 9 | 60 | Italian | First semester | M-STO/08 |
Contemporary Russian Literature | 9 | 60 | Italian | First semester | L-LIN/21 |
Contemporary Spanish Literature | 9 | 60 | Italian | Second semester | L-LIN/05 |
Economic History | 9 | 60 | Italian | First semester | SECS-P/12 |
Economics and History of Globalization | 9 | 60 | Italian | First semester | SECS-P/12 |
Economy and Culture of the Cooperative Enterprises | 9 | 60 | Italian | First semester | SECS-P/07 |
English Literature | 9 | 60 | Italian | Second semester | L-LIN/10 |
French Literature | 9 | 60 | Italian | First semester | L-LIN/03 |
German Literature | 9 | 60 | Italian | First semester | L-LIN/13 |
History of Political Communication from Antiquity to the Present | 9 | 60 | Italian | First semester | SPS/02 |
History of Printing and Publishing | 9 | 60 | Italian | First semester | M-STO/08 |
Institutional History of Media | 9 | 60 | Italian | Second semester | SPS/03 |
Italian Literature | 9 | 60 | Italian | Over several sessions | L-FIL-LET/10 |
Librarianship | 9 | 60 | Italian | First semester | M-STO/08 |
Musical Dramaturgy | 9 | 60 | Italian | First semester | L-ART/07 |
Rhetoric | 9 | 60 | Italian | First semester | M-FIL/04 |
Courses or activities | Max ECTS | Total hours | Language | SSD |
---|---|---|---|---|
Compulsory | ||||
Public History | 6 | 40 | Italian | M-STO/04 |
Theoretical Linguistics | 9 | 60 | Italian | L-LIN/01 |
Optional | ||||
Constitutional Law | 6 | 40 | Italian | IUS/09 |
Courses or activities | Max ECTS | Total hours | Language | SSD |
---|---|---|---|---|
Compulsory | ||||
Basic Information Technology for the Humanities | 6 | 40 | Italian | INF/01 |
History of Theatre and Performing Arts | 9 | 60 | Italian | L-ART/05 |
Optional | ||||
Media Law | 6 | 40 | Italian | IUS/09 |
Courses or activities | Max ECTS | Total hours | Language | Lesson period | SSD |
---|---|---|---|---|---|
Constitutional Law | 6 | 40 | Italian | First semester | IUS/09 |
Media Law | 6 | 40 | Italian | Second semester | IUS/09 |
Courses or activities | Max ECTS | Total hours | Language | Lesson period | SSD |
---|---|---|---|---|---|
Communications Theory and Techniques in Journalism | 6 | 40 | Italian | First semester | SPS/08 |
Theory and Techniques in Advertising and Image | 6 | 40 | Italian | Second semester | SPS/08 |
Web Communication Theory and Techniques | 6 | 40 | Italian | Second semester | SPS/08 |
Courses or activities | Max ECTS | Total hours | Language | SSD |
---|---|---|---|---|
Optional | ||||
History of Scientific Communication | 9 | 60 | Italian | M-STO/05 |
Semiotics | 9 | 60 | Italian | M-FIL/05 |
Theories of Language and the Mind | 9 | 60 | Italian | M-FIL/05 |
Courses or activities | Max ECTS | Total hours | Language | SSD |
---|---|---|---|---|
Optional | ||||
Cultural Anthropology | 9 | 60 | Italian | M-DEA/01 |
Media Archaeology | 9 | 60 | Italian | L-ART/06 |
Social and Environmental Psychology | 9 | 60 | Italian | M-PSI/05 |
Courses or activities | Max ECTS | Total hours | Language | SSD |
---|---|---|---|---|
Compulsory | ||||
Italian Language and Communication | 9 | 60 | Italian | L-FIL-LET/12 |
Optional | ||||
History of Journalism | 9 | 60 | Italian | M-STO/04 |
History of Radio and Television | 9 | 60 | Italian | M-STO/04 |
Philosophy of Language | 9 | 60 | Italian | M-FIL/05 |
Sociology of Communications | 6 | 40 | Italian | SPS/08 |
Courses or activities | Max ECTS | Total hours | Language | SSD |
---|---|---|---|---|
Compulsory | ||||
Final Exam | 9 | 0 | Italian |
Courses or activities | Max ECTS | Total hours | Language | Lesson period | SSD |
---|---|---|---|---|---|
Philosophy of Language | 9 | 60 | Italian | Second semester | M-FIL/05 |
Semiotics | 9 | 60 | Italian | M-FIL/05 | |
Theories of Language and the Mind | 9 | 60 | Italian | M-FIL/05 |
Courses or activities | Max ECTS | Total hours | Language | Lesson period | SSD |
---|---|---|---|---|---|
Cultural Anthropology | 9 | 60 | Italian | First semester | M-DEA/01 |
Media Archaeology | 9 | 60 | Italian | First semester | L-ART/06 |
Social and Environmental Psychology | 9 | 60 | Italian | First semester | M-PSI/05 |
Sociology of Communications | 6 | 40 | Italian | Second semester | SPS/08 |
Courses or activities | Max ECTS | Total hours | Language | Lesson period | SSD |
---|---|---|---|---|---|
History of Journalism | 9 | 60 | Italian | Second semester | M-STO/04 |
History of Radio and Television | 9 | 60 | Italian | Second semester | M-STO/04 |
History of Scientific Communication | 9 | 60 | Italian | M-STO/05 |
Courses or activities | Max ECTS | Total hours | Language | Lesson period | SSD |
---|---|---|---|---|---|
Archival Studies | 9 | 60 | Italian | Second semester | M-STO/08 |
Bibliography | 9 | 60 | Italian | First semester | M-STO/08 |
Contemporary Russian Literature | 9 | 60 | Italian | First semester | L-LIN/21 |
Contemporary Spanish Literature | 9 | 60 | Italian | Second semester | L-LIN/05 |
Economic History | 9 | 60 | Italian | First semester | SECS-P/12 |
Economics and History of Globalization | 9 | 60 | Italian | First semester | SECS-P/12 |
Economy and Culture of the Cooperative Enterprises | 9 | 60 | Italian | First semester | SECS-P/07 |
English Literature | 9 | 60 | Italian | Second semester | L-LIN/10 |
French Literature | 9 | 60 | Italian | First semester | L-LIN/03 |
German Literature | 9 | 60 | Italian | First semester | L-LIN/13 |
History of Political Communication from Antiquity to the Present | 9 | 60 | Italian | First semester | SPS/02 |
History of Printing and Publishing | 9 | 60 | Italian | First semester | M-STO/08 |
Institutional History of Media | 9 | 60 | Italian | Second semester | SPS/03 |
Italian Literature | 9 | 60 | Italian | Over several sessions | L-FIL-LET/10 |
Librarianship | 9 | 60 | Italian | First semester | M-STO/08 |
Musical Dramaturgy | 9 | 60 | Italian | First semester | L-ART/07 |
Rhetoric | 9 | 60 | Italian | First semester | M-FIL/04 |
Courses or activities | Max ECTS | Total hours | Language | SSD |
---|---|---|---|---|
Optional | ||||
Italian Literature | 9 | 60 | Italian | L-FIL-LET/10 |
Courses or activities | Max ECTS | Total hours | Language | SSD |
---|---|---|---|---|
Optional | ||||
Bibliography | 9 | 60 | Italian | M-STO/08 |
Communications Theory and Techniques in Journalism | 6 | 40 | Italian | SPS/08 |
Contemporary Russian Literature | 9 | 60 | Italian | L-LIN/21 |
Economic History | 9 | 60 | Italian | SECS-P/12 |
Economics and History of Globalization | 9 | 60 | Italian | SECS-P/12 |
Economy and Culture of the Cooperative Enterprises | 9 | 60 | Italian | SECS-P/07 |
French Literature | 9 | 60 | Italian | L-LIN/03 |
German Literature | 9 | 60 | Italian | L-LIN/13 |
History of Political Communication from Antiquity to the Present | 9 | 60 | Italian | SPS/02 |
History of Printing and Publishing | 9 | 60 | Italian | M-STO/08 |
Librarianship | 9 | 60 | Italian | M-STO/08 |
Musical Dramaturgy | 9 | 60 | Italian | L-ART/07 |
Rhetoric | 9 | 60 | Italian | M-FIL/04 |
Courses or activities | Max ECTS | Total hours | Language | SSD |
---|---|---|---|---|
Optional | ||||
Archival Studies | 9 | 60 | Italian | M-STO/08 |
Contemporary Spanish Literature | 9 | 60 | Italian | L-LIN/05 |
English Literature | 9 | 60 | Italian | L-LIN/10 |
Institutional History of Media | 9 | 60 | Italian | SPS/03 |
Theory and Techniques in Advertising and Image | 6 | 40 | Italian | SPS/08 |
Web Communication Theory and Techniques | 6 | 40 | Italian | SPS/08 |
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The tuition fees for students enrolled in Bachelor's, Master's and single-cycle degree programmes are divided into two instalments with different calculation methods and payment schedules:
- The amount of the first instalment is the same for all students
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